March 3, 2026 All Articles

Meet the Speaker: Simon Fiechtner, Co-Founder, Deep Care

After completing his commercial training, Simon Fiechtner worked for three years in the HR department at Bosch. He then earned a degree in industrial engineering, followed by another six years at Bosch in the field of robotics. In 2020, he co-founded the innovative HealthTech startup Deep Care GmbH, where he focuses on customer relations and partnerships.

We are delighted that Simon will be speaking in New York as part of our Wellbeing at Work Summit US this March. We caught up with him to see how he’s feeling in the runup to the event.

Grateful and focused. We are at a moment where workplace health is finally being taken seriously as a structural topic. That feels important and long overdue.

The biggest challenge is framing. Too often wellbeing is treated as engagement or culture. The real issue sits inside the workday itself.

Prolonged sitting drives:

  1. Musculoskeletal treatment costs
  2. Disability claims
  3. Chronic pain recurrence
  4. Mental fatigue

The most vulnerable groups are employees with early MSK symptoms and those who already had treatment. If daily behavior does not change, problems return. That is not about perks. It is about preventing avoidable risk.

Three encouraging shifts:

From awareness to infrastructure: Movement must be embedded in workflow, not added after hours.

From engagement metrics to cost metrics: Leaders are looking at MSK claims and disability trends.

From treatment to recurrence prevention: Clinical care needs behavioral reinforcement at the desk.

That connects strongly to the broader themes of resilience and AI discussed throughout the summit. The next step is redesigning the workday itself.

Because we as Co-Founders have lived the problem and experienced it the hard way and would have desperately wished to have a solution like ours today. That was the trigger for us to start Deep Care. You cannot out-train eight hours of sitting. Studies consistently show that exercise alone does not offset prolonged sedentary work. Structured movement during the day makes the difference. We should design work in a way that supports humans, not slowly wears them down.

AI allows us to see what used to be invisible. We can detect posture patterns and movement gaps in real time and translate them into subtle, structured micro-interventions. AI should support healthier behavior, not replace human judgment.

Hybrid variability. People move between office and home setups that often lack ergonomic consistency. That increases strain and recurrence risk. Prevention must follow the employee wherever work happens.

Three priorities:

  1. Identifying early MSK risk
  2. Preventing recurrence after treatment
  3. Reducing MSK-related claims and disability exposure

Wellbeing needs to connect clearly to measurable outcomes.

Investment is becoming more thoughtful. Programs framed as nice-to-have are under pressure. Solutions tied to measurable risk reduction are gaining traction. That is a healthy evolution.

We focus on one major cost driver: musculoskeletal disorders. We:

  1. Embed structured movement into daily workflow
  2. Target at-risk and post-treatment employees
  3. Provide anonymized behavioral insights
  4. Align with self-insured employer economics

This is not general wellbeing. It is about reducing preventable MSK treatment costs and disability risk by redesigning how we work. Because we are not built for static desk work. But we can design work that fits humans better.

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